Here are five reasons. As we share content, please keep us honest. If we're getting too full of ourselves or you want to hear about something different, let us know!

Authentic

We're not gurus. We don't have silver bullets or foolproof hacks. We're not pretentious. We're experts with opinions who try to be helpful and don't take ourselves too seriously.

Provocative

We want to make you think.  But we don't believe in provoking controversy for the sake of likes or comments. 

Practical

Relevant, useful information. We'll strive to keep it fresh with ideas you can apply right away.

Straight forward

Clear and simple. This is our brand. It's reflected in our client work and we want to reflect it in our posts. (Keep us honest and let us know how we're doing.)

Fun

Our stuff should be interesting to read.  We're going to try to keep it interesting and fun, while still being useful and relevant.